We were back in the stone age and now we're in the 21st century - whizzing around with a high level of confidence.
Why Publishers Choose
Sponsy over Google Sheets
The honest comparison that helps you choose the right platform for your newsletter‑first media company.
Google Sheets: Free but Costly Mistakes
Google Sheets is a generic tool that requires you to build your own sponsorship management system from scratch.
While free to use, the hidden costs of mistakes, missed opportunities, and inefficient workflows add up quickly making it an expensive solution in the long run.
Sponsy: Built for Fast Growing Publishers
RECOMMENDEDSponsy is designed for newsletter-first media companies who want to focus on their business, not their tech stack.
Get up and running within minutes with transparent pricing and powerful automations that works out of the box.
Choose the Right Tool for Your Business
If you're a newsletter-first media company managing sponsorships across channels like newsletters, podcasts, social, or print—Sponsy gives you everything you need all in one place.
From proposals to reporting, you'll streamline your entire workflow and impress your sponsors along the way.
Why Publishers Switch to Sponsy
Core Features That Matter
The essential features that matter most for newsletter-first media companies.
See why Sponsy is the clear choice for you.
Google SheetsVisual calendar interface for scheduling and managing ad placements across all your publications
Self-service portal where advertisers can manage their campaigns, upload assets, and track performance
Automated workflows for campaign management, including scheduling, reminders, and follow-ups
Public-facing storefront where advertisers can browse and purchase sponsorships directly
Native integrations for campaign tracking and performance monitoring
Complete audit trail of all changes for accountability and coordination
Type of customer support provided to users
Interface design, navigation speed, and overall user experience for both publishers and advertisers
Sponsy Starter has no monthly fee and includes your first five booked slots. Further booked slots cost $5 each.
Ready to Make the Switch?
Join fast growing publishers who trust Sponsy to streamline their ad operations and accelerate revenue growth.
Why Publishers Switch to Sponsy
Hear what leading publishers have to say about their experience
As our newsletter portfolio has grown and the revenue has become meaningful, Sponsy has helped us scale our ad sales and operations in a way that's user-friendly for my team and our advertisers.
Sponsy has taken a lot of ops off of our plate, which opened up more bandwidth for our team to launch new initiatives!
Trusted by the fastest growing media companies
DTC increased more than $48.000 in additional revenue using Sponsy. Read their case study
Switch from Google Sheets to Sponsy in 3 Simple Steps
We move your sponsorship data from Google Sheets, set up your workspace, and help your team get started.
Share your current setup
Give us access to the data you use to run sponsorships.
We migrate your data
We bring your publications, sponsors, deals, bookings, and campaign history into Sponsy.
Start using Sponsy
Your data is in place from day one, and we train your team on the new workflow.
Concierge onboarding is a paid service. See current pricing.
What's included in your migration
Ready to Switch from Google Sheets?
Give us access to your current setup and we'll migrate all your sponsorship data into Sponsy. Your team can start working from day one with your publications, sponsors, and campaigns already in place.
See current pricing